Ben Affleck is sounding off on how motion pictures are being made in right this moment’s age of Netflix and different streaming platforms, which provide an ever-expanding glut of content material.
The actor, producer and director, who’s beginning a brand new movie studio of his personal with pal and colleague Matt Damon alongside RedBird Capital Companions, shared his tackle Netflix’s strategy to moviemaking, which he likened to an “assembly line.”
Making movies “is a thing that requires attention and dedication and work and it resists the sort of assembly line process,” Affleck shared in reference to Netflix, whereas attending the New York Occasions 2022 DealBook Convention final week.
“[Netflix’s head of original films] Scott Stuber is a really talented, smart guy who I really like…but it’s an impossible job,” he added.
The “Argo” star additionally stated that in the event you ask Netflix co-CEO and chairman Reed Hastings about their bold strategy of creating 50 nice motion pictures, “he’d say, ‘Hey, we went for quantity to establish a footprint.’ I’m sure there’s wisdom in that and I’m sure they had a great strategy, but I would have said, ‘How are we going to make 50 great movies a year? How is that possible?’ There’s no committee big enough. There aren’t enough – you just can’t do it.”
Affleck acknowledged that “there’s (a) bigger audience for action movies than there is for small dramas. I get that. Certain genres play more broadly and you can’t not be mindful of that. But let’s do a good one, let’s surprise the audience, let’s make them care about it.”
At Artists Fairness, which is being branded as a creator-led studio, Affleck and firm hope to reimagine the relationships between studios, artists and crews working within the business.
As seen in Selection, Artists Fairness already has a primary venture in manufacturing – a yet-to-be-titled drama in regards to the beginnings of Nike’s extremely standard Air Jordan sneaker model. Written and directed by Affleck, the movie stars Damon as the manager who landed the endorsement deal for the shoe with Chicago Bulls famous person Michael Jordan.